Description
Have you heard Internet marketers mention phrases like “target market” or “niche market” and wondered exactly what they were talking about? If you want to be successful in creating and selling information products online, you need to understand exactly what these phrases mean. The same is true if you expect to launch and maintain a successful blog.
Imagine you have come up with the most delicious tasting hamburger recipe of all time. Even your vegan and vegetarian friends you convinced to take a bite admitted it was the tastiest food they ever put into their mouths. Dreams of overnight success and a million-dollar bank account fill your mind, and you purchase a food cart.
You prepare and cook a bunch of best-ever hamburgers and take to the streets. You have a very simple sign that says “Best Hamburger Ever”, and you travel up and down every street in your city offering your product. You can’t believe it, but something strange happens.
You make a few sales, and those customers rave about your hamburger, but you don’t do anywhere near as well as imagined. After a few days of this, you can’t afford to stay in business, and your best-ever burger recipe is relegated to your home kitchen.
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