#1 Use hashtags
Hashtags are crucial on Twitter because they allow you to label your content, making it searchable. It is one of the best ways to get your content seen by Twitter followers who are searching for specific keywords that you have used. Hashtags enhance your tweet’s visibility and engagement even with people who are not following you.
#2 Share your updates often
On Twitter, updates can actually disappear in a matter of seconds. It is therefore very important to share updates often to get your tweets discovered. It is not good enough to just post a tweet once, instead, you need to post it several times to reach several people who are using this social platform.
#3 Engage with your audience more
Just like any other social network, the more you engage with your audience, the better your chances of increasing your traffic. By engaging with others through tweeting, sharing and retweeting, your influence on Twitter will quickly grow. Addition to that, retweeting other people’s post will increase your chances of getting retweeted back, meaning that you will be able to reach more people.
#4 Get visual
Most people usually think that Twitter is a text-only social platform but that is not the case. Twitter now features visual content. This means that if you accompany your text with your visual content, you will increase the chances of it being viewed and shared by more people. Posting visuals that stand above others will go a long way in helping you get more traffic.
#5 Use a call to action
Every aspect of marketing requires a well-formulated call to action. Do you want your followers to download your new eBook or do you want them to read your latest blog post? It is important to let your followers know exactly what you want them to do.